Key Opinion Leader (Influencer) - Kind of influencer marketing, which is a type of marketing strategy in a form of social media that involves placement of product or service from influencers. According to Seth Godin “people do not buy goods & services. They buy relations, stories and magic.”, apparently, the...
Focus on Customer Experience Leads to Higher Profits
You may wonder what’s the difference between customer service and customer experience. Customer service responsible with the single touchpoint with a brand while customer experience impacts customer feelings and emotions to some extent. In addition, customer experiences even encompasses the whole journey of the customer in making purchasing decisions about...