Lead Generation Flows in Messenger
This new format inside Facebook Ads Manager allows business to create automated experiences to help qualify leads within Messenger. Business can proceed with the discussion with prospects directly in Messenger and coordinate with existing CRM tools to consistently to track leads. By using this option, it will help Facebook Messenger Bots in term of increase more than 300,000 active on the platform. The more options business have to use them, the more popular they will become, and as utility increases, you can also expect consumers to become more attuned to bot usage, further boosting their appeal.
Appintment Booking in Messenger
Facebook also adding integrated appointment booking options direct in Messenger. This option enables businesses to integrate their Messenger response flow with their current schedule booking software, facilitating the full procedure within the application.
Updating Standard Messenger Window
Facebook is also updating its Standard Messaging response window for those using Facebook’s Send or Receive API to 24 hours only – as opposed to the current “24+1” setting. For instance, when a business unable to respond within that initial day, that option will be removed soon.
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