This week, YouTube has annouced that it is expanding the pool of brands who will be access the function. Not only that, it also adding the Augmented Reality (AR) advertising to its Masthead ad placement options which making them easier to find for users.
The picture above is an example of NARS. In the next round of AR ‘Try-On’, advertisers will be able to push their advertisement to the front page or improve discovery of the same via search.
Masthead ads appear above your recommended videos on the front page, so they’ll be the first thing your target audience sees when they open up the app, while advertisers will also be able to place their AR Try-On ads in search results, and in the ‘Up Next’ section via the True View Discovery option.
The additional options will give the new AR try on format a lot more exposure which would gain traction with brands who are looking for new ways to promote their beauty products.
Furthermore, YouTube’s AR Try-On Ads are displayed on split screen with the video playing on top and your phone camera view opening at the bottom. Hence, you can see what you personally might look like wearing the make up being discussed in the video.
Besides that, Facebook and Instagram do introduced something similar AR-enabled option with selected advertiser recently. So this might be a challenge for YouTube. You are expected to see more brands evolve in AR tools in future.
>>Click here for BigDomain Gold Membership – BigBuddies
>> Click here for BigDomain referral rewards program
>> Click here for BigWeb Starter cPanel Program
WhatsApp our Team for further assistance
https://go.bigdomain.my/wasally +60 18-767 4068
WordPress Design
Web Hosting
SEO Malaysia
Malaysia Domain Name
Cheap Domain Name
Smart Web Design
BigWeb Builder
BigDomain Website || BigDomain Facebook Page
